The Votum Foundation has been operating throughout the country since 2007, helping people with disabilities break barriers. The organization achieves this by supporting beneficiaries in rehabilitation, access to modern equipment, personal development, and sporting activities. Break the barriers: the Votum Foundation.
Break the barriers: the Votum Foundation.
Need
The Foundation’s Management was aware of the role of marketing in maximizing the impact of its activities. The Votum Foundation contacted us with a request for support in creating a marketing strategy and a new visual identity, adapted to the target group and the website.
Already after the first meeting, we knew that the cooperation with Work from Bed was a really good idea. First of all, they understand the area in which we operate and completely share our vision of the world without restrictions for people with disabilities. Thanks to them we have realized the vision of a dynamic organization. We recommend the Work from Bed team in 100%!
Solution
We developed a marketing strategy. We designed a typographic logo using a gradient created based on two colours used so far in the communication of the organization – red and navy blue. We made other graphic projects using new photos presenting a disabled person in a way that breaks stereotypes. We created a website with a solution that adapts it to the needs of people with disabilities.
